Nick Hendriks | SEO Specialist & Link Builder from Arnhem

Nick Hendriks, SEO specialist and founder of Hendriks Digital

About me

Nick Hendriks, SEO specialist focused on link building

I'm Nick Hendriks, SEO specialist and founder of Hendriks Digital in Arnhem. Four years ago I started out as a junior link builder, without knowing exactly how backlinks worked. Today I help Dutch SMBs, e-commerce business owners and other SEO agencies rank higher in Google through link building, SEO and content. For business owners in the region, I also work locally through my SEO agency in Arnhem.

In May 2026 I founded Hendriks Digital. Why is link building my thing? Because it's measurable. No vague promises, no "SEO magic". Just strategy, execution and results you can see in your rankings and organic traffic. I do the work, you see exactly what's happening.

Schedule a free call View services

5

services
under one roof

4+

years of experience
SEO & link building

1-on-1

direct contact
with Nick

50K+

sites in the
database

At a glance

Nick Hendriks at a glance

The key facts in one place. Based on more than four years of hands-on experience and a current Google certification.

Background & education

Name: Nick Hendriks
Location: Arnhem, Gelderland
Education: International Business & Marketing
Languages: Dutch, English C1, German B1, Spanish A2

Experience & certifications

Experience: 4+ years of link building & SEO
Since: active in SEO since 2022
Certificate: Google Analytics (2026)
Certificate: Google Search Ads 360 (2026)

Work experience

From junior link builder to running my own agency

Four years ago, Nick started without knowing how backlinks worked. Below is the path he took up to founding Hendriks Digital.

Hendriks Digital
May 2026 to present

Founder & SEO Specialist · Arnhem

Since May 2026, Nick has been running his own SEO and link building agency in Arnhem. Deliberately small-scale, with a handful of clients at a time, so everyone gets personal attention. Every client gets 24/7 access to a portal with all backlinks, keyword rankings and AI mentions.
Internet Impact
Jul 2024 to May 2026

SEO Specialist · Heteren

Almost two years as a full-time SEO Specialist focused on link building for a wide range of clients. This is where Nick built his experience with strategy, client communication, reporting and tools like Ahrefs and Google Search Console.
KPN
Jan 2024 to Jun 2024

Sales Advisor · Arnhem-Nijmegen

Part-time at KPN in telecom sales. Learned to deal with daily targets and direct customer conversations. A valuable foundation in communication and sales that now pays off in running a business.
JG Webmarketing
May 2022 to Aug 2023

Link Builder & Copywriter · Arnhem-Nijmegen

The first introduction to SEO. Nick started part-time as a link builder and copywriter, wrote SEO copy for clients and learned the trade from the ground up. The foundation of everything he does today.

Values

Why I do what I do

For many business owners, SEO is a black box. I believe transparency and honesty are the foundation of a good working relationship.

Honest and direct

I tell you what does and doesn't work, even if that means advising you against buying a particular service. Honest advice over a quick sale.

Focused on results

I don't work for reports or likes. I work for better rankings, more organic traffic and more customers through Google. That's the only thing that counts.

Personal contact

You always have direct contact with me. No account managers, no handoffs. I know your situation and handle it personally.

Recommendations

What industry peers say about me

"Nick knows what he's doing when it comes to link building. I regularly bounce ideas off him, and what stands out to me is that he doesn't think in terms of individual links, but in a buildup that fits where a site needs to go. Easy to reach, thinks along instead of just executing, and not someone who sells you smooth talk."

Iwan Stepanova
Freelance SEO Specialist

"Nick helped me a great deal with various automation tasks. Patient, responds quickly and always easy to reach. Nick created an AI prompt that now handles various tasks automatically. He's also a great sparring partner for link building and SEO. Highly recommended."

Tobias Veenendaal
Website Coach

FAQ

Frequently asked questions about Nick Hendriks

Who is Nick Hendriks?+

Nick Hendriks is an SEO specialist and link builder from Arnhem, and the founder of Hendriks Digital. He studied International Business & Marketing and has worked in SEO since 2022. In May 2026 he started his own agency, after previous experience at JG Webmarketing and Internet Impact.

Why did Nick Hendriks start his own agency?+

After four years of experience as an employee, Nick wanted to work his own way: small-scale, transparent and with direct client contact. At Hendriks Digital, every client gets 24/7 access to all data, even when things aren't going well. Other agencies find that strange. Nick thinks it's only logical.

Where has Nick Hendriks worked before?+

Nick started at JG Webmarketing in May 2022 as a link builder and copywriter. From July 2024 he worked full-time for almost two years as an SEO Specialist at Internet Impact in Heteren. In May 2026 he founded Hendriks Digital.

How can Nick Hendriks help your business?+

Five services under one roof: link building with a database of 50,000+ Dutch and international sites, SEO projects, content marketing, digital PR and AI automation. The focus is on what measurably contributes to more organic traffic and better rankings.

Who does Nick Hendriks work for?+

Dutch SMBs, e-commerce business owners and marketing agencies that want to grow through organic traffic but don't have the time to figure out how link building works themselves. Nick deliberately works small-scale, with a limited number of clients at a time.

Where is Nick Hendriks based?+

Nick lives and works in Arnhem, Gelderland. Hendriks Digital is a remote agency, so clients from all over the Netherlands are welcome.

How do I get in touch with Nick Hendriks?+

Through the contact page you can schedule a free 30-minute introductory call. No obligations. You can also email directly at info@hendriksdigital.com or send a message on LinkedIn.

Hi, I'm Nick Hendriks